With the aim to conquer new markets and obtain strategic positioning, businesses of all kinds have been moving towards the international arena.
In view of this very near future, the entrepreneur Simone Jordão consolidates herself as the Brazilian representative of some of the main Fashion Trade Shows of the Informa Group, amongst them the best known in the United States, COTERIE, with 16,400 buyers from over eighty different countries.

Also included in Simones’ portfolio are the fairs DESTINATION Miami, launched in 2019 in Miami with a focus on Luxury Resort and Swimwear and Project Womens that takes place in New York and Las Vegas.

In the Footwear sector, shows such as Sole Commerce, Footwear @Coterie and MICAM Americas are a way for Brazilian brands to exhibit their products twice a year in New York and Las Vegas, developing a strong customer base and maximizing international business opportunities.